What tragic event happened during Valeria Márquez’s livestream?
On May 13, 2025, 23-year-old Valeria Márquez, a rising beauty influencer from Mexico, was shot and killed during a TikTok livestream while visiting a salon in Jalisco.
The livestream captured her off-camera moments before a man — reportedly pretending to deliver a gift — entered the salon and fatally shot her in the chest and head. He fled the scene within seconds. Viewers, at first unaware of what had occurred, were left stunned as the stream suddenly cut off.
Márquez had amassed over 140,000 followers on Instagram, known for her style, optimism, and entrepreneurial spirit. Friends and fans flooded her profile with grief, describing her as “brave” and “resilient in the face of daily challenges.”
The killing has reignited national outrage over gender-based violence and femicide in Mexico, with officials promising a full investigation and reasserting a zero-tolerance policy. The suspect remains at large.
Valeria’s story is a tragic reminder of how public life — even online — doesn’t always protect from real-world dangers.
